When Moose Blood released their debut album I'll Keep You In Mind, From Time To Time at the end of 2014, there were some bold statements about what the album meant for both the band and for Emo as a whole. Claims that the Canterbury band were leading the 'Emo revival' were both pretty exaggerated, and also a little tired as I've heard several other bands heralded with the same accolade in recent years.
Whatever your thoughts, it's undoubtedly a record that's going to be celebrated in years to come, and while it doesn't excite me in the same way as it does others, there's plenty of talking points throughout.
Anyway, they've now shared a video for 'Gum', one of the album's highlights, and it's a good measure for the band's overall sound. It's pretty melodramatic which isn't necessarily a criticism, but the tale that the video tells is so angst ridden that one of the comments states that they were uncertain whether it was meant as satire or not.
Have a watch/listen and if you like it, invest more time in the band. If you don't, then just move on with your day.